How to Choose Ruby Jewellery: 7 Expert Tips for Buying Authentic Pieces

How to Choose Ruby Jewellery: 7 Expert Tips for Buying Authentic Pieces

Posted by Ishtpreet khroud on

Understanding the Importance of Genuine Ruby Jewellery

Why Choosing Quality Matters

When investing in ruby jewellery, the key is knowing you’re getting excellent value and visual beauty. Whether you're gifting or adding to your collection, quality ruby jewellery represents love, passion, and timeless elegance.

Common Pitfalls to Avoid

Without basic knowledge, it's easy to overpay or buy pieces that don’t meet quality standards. Choosing trusted jewellers and learning what to look for will help you make confident decisions.


Know the Different Types of Rubies

Natural vs. Lab-Created Rubies

Natural rubies are mined, while lab-created rubies are grown under controlled conditions. Lab rubies have the same chemical composition, structure, and stunning appearance as natural ones but are more affordable and ethically sourced.

Treated Rubies

Most rubies in the market are heat-treated to enhance their color and clarity. Lab-created rubies often require no treatments, offering vibrant color and purity straight from the lab.


The 4 C’s of Ruby Quality

Color: The Heart of Ruby

Color is the most critical factor. Look for a deep, vivid red—often referred to as "pigeon blood red." Lab rubies often excel here, offering rich, even coloration at a better value.

Clarity: Less Is More

While inclusions are natural in mined rubies, lab rubies are usually much clearer. This clarity means better sparkle and overall brilliance.

Cut: Maximizing Beauty

The cut determines how well a ruby reflects light. Opt for symmetrical cuts that enhance its fiery glow. Popular shapes include round, oval, and pear.

Carat Weight: Find Your Balance

Larger rubies cost more, but with lab-created options, you can afford a bigger stone without compromising quality or budget.


Choosing the Right Setting for Your Ruby

Metal Matches

Ruby pairs beautifully with yellow gold for a classic look or white gold/platinum for a modern style. The metal should complement the ruby’s bold red hue.

Settings That Protect and Enhance

Choose secure settings like prongs or bezels, especially for rings and bracelets. These not only enhance the stone’s brilliance but also offer protection.

To get more insights please check our Ruby Jewellery Guide.


Buying Ruby Jewellery Based on Occasion

Everyday Elegance

Lab ruby studs, pendants, or stackable rings make perfect everyday wear—subtle, stylish, and affordable.

Meaningful Gifts

As the July birthstone, ruby makes a wonderful birthday gift. Its symbolism of love and vitality also makes it ideal for anniversaries or romantic milestones. Ruby Earrings and Necklaces take majority when it comes to meaningful ruby gifts.

Statement & Heirloom Pieces

Even without a high price tag, lab-created ruby jewellery can be heirloom-worthy thanks to its durability and lasting brilliance.


Where to Buy Ruby Jewellery

Trustworthy Retailers

Choose brands that provide detailed information about the stone’s origin, whether it’s lab-created or mined. A transparent seller will clearly list materials and care instructions.

What to Look For

High-resolution product images, clear return policies, and responsive customer service are signs of a reputable jewellery source.


Red Flags When Shopping

Overly Low Prices

If a deal seems too good to be true, it often is. Look for fair pricing that reflects craftsmanship, not just the stone.

Lack of Product Information

Be wary of sellers who don’t disclose whether the ruby is lab-created or natural. Good sellers will be clear and proud of their offerings.


Maintenance and Care for Ruby Jewellery

Cleaning Tips

Clean your ruby jewellery with lukewarm water and a soft cloth. Avoid harsh chemicals. Gentle dish soap works well for removing everyday grime.

Storage Tips

Store ruby pieces in a soft pouch or separate compartment to avoid scratching. Keep away from harder stones like diamonds.


Why Lab Rubies Are a Smart Choice

Affordable Luxury

Lab-created rubies offer high quality, vivid color, and great clarity—without the premium price of natural rubies.

Sustainable and Ethical

Lab rubies are eco-friendly and cruelty-free. No mining means less environmental damage and no concerns about unethical sourcing.


Ruby Jewellery for Every Budget

Stylish on a Budget

From minimalist rings to elegant pendants, lab-created rubies provide incredible beauty without breaking the bank.

High-End Looks, Reasonable Prices

With lab rubies, you can go big on design and carat size while still keeping things affordable and ethical.


FAQs About How to Choose Ruby Jewellery

Q1: Are lab-created rubies real rubies?
Yes! They are chemically and visually identical to natural rubies—just grown in a lab.

Q2: How do I pick the best ruby color?
Look for deep red hues with a slight bluish undertone—often called “pigeon blood red.” Lab rubies frequently achieve this ideal tone.

Q3: Can I wear ruby jewellery every day?
Absolutely. Rubies are hard and durable, perfect for rings, earrings, and daily wear items.

Q4: What metal goes best with ruby?
Yellow gold brings warmth to the ruby, while white gold and platinum offer a contemporary contrast.

Q5: Is lab-created ruby jewellery a good gift?
Yes! It’s meaningful, beautiful, and ethical—perfect for birthdays, anniversaries, or just to say "I love you."

Q6: Where can I find high-quality ruby jewellery online?
Shop from brands that clearly state product details, materials, and care instructions, and provide return policies.

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